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Creating an account
An account must be created for you by your DripDrop representative. Provide the following information to your DripDrop representative to obtain a user account: First name Last name Company name E-mail address Mobile phone number You should receive a ...
Glossary
You may use the list of terms below as a reference for the dashboard. Term Meaning Campaign Mail marketing program that consists of one or more artwork pieces for a promotional offer, targeted mailing addresses, and analytics for the results of the ...
Campaign types
DripDrop offers a number of different types of mail campaigns. Use the descriptions below to learn about each campaign type. New customer campaigns Stores looking to grow their customer base are best served by new customer campaigns. This campaign ...
General metrics
The "general metrics" section of the Overview screen provides the primary roll-up of campaign activity across all locations with or without point-of-sale (POS) data feeds. Metrics for locations with POS data feeds 12-month stats Metric name ...
Location highlights
The "Location highlights" section emphasizes successful locations. The following information is displayed: Number of locations with active campaigns Invalid address % (POS only) This value represents the total percentage of invalid customer addresses ...