Campaign highlights

Campaign highlights

The "Campaign highlights" section emphasizes successful campaigns. The following information is displayed:
  1. Active campaigns (POS only)
    The number of campaigns that are currently running, if "POS Locations" is selected at the top of the screen
  2. New customer (non-POS only)
    The number of new customer campaigns that are currently running, if "Non POS Locations" is selected at the top of the screen
  3. Highest performing campaigns
    1. Campaign type
    2. Location address
    3. Revenue generated (POS only)
    4. Conversions (non-POS only)

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    • Location highlights

      The "Location highlights" section emphasizes successful locations. The following information is displayed: Number of locations with active campaigns Invalid address % (POS only) This value represents the total percentage of invalid customer addresses ...

    • Campaign details

      The Campaign details screen provides an overview of the setup and results of a campaign. This page is divided into a few key sections. Campaign information This first section includes the following: Campaign artwork Campaign type Media Budget This ...

    • Campaign types

      DripDrop offers a number of different types of mail campaigns. Use the descriptions below to learn about each campaign type. New customer campaigns Stores looking to grow their customer base are best served by new customer campaigns. This campaign ...

    • Campaigns list

      The Campaigns list screen provides simple views of active and inactive campaigns for your locations. List options You may perform the following tasks on the list: Click/tap on a column header to sort the list by that column Click/tap on the icon to ...

    • Glossary

      You may use the list of terms below as a reference for the dashboard. Term Meaning Campaign Mail marketing program that consists of one or more artwork pieces for a promotional offer, targeted mailing addresses, and analytics for the results of the ...